Brands We Like: Definite Articles: The Sustainably Made Sock Company

As much as we want to help by keeping sneakers moving to new homes, we also want to celebrate brands attempting to implement a better method of make. Definite Articles is saying all of the right things. We hope they are doing the right things as well. The company claims “We use a natural additive […]

TrusTrace Builds a ‘Blockchained’ Styled Traceable Software Solution

“In the midst of global greenwashing and challenges with unsubstantiated claims, brands and regulators are moving quickly to instill confidence among consumers that products are, indeed, as sustainable as they claim to be. Brands that want to establish near real-time traceability at the lot level by mapping the movement of raw materials to finished goods […]

3 Reasons Recycling Your Kicks Helps Everyone

On Running, pictured above, has created a program that allows their shoes to be ground up and used in the creation of other sneakers. Programs like this are beginning to roll out, but they aren’t being implemented quickly. The majority of sneakers still maintain a traditional method of make. This means that most shoes will […]